The Effect of Visual Merchandising, Sensational Seeking and Collectivism on Impulsive Buying Behavior

Tariq JALEES, Syed Hasnain Alam KAZMI, Syed Imran ZAMAN

系统科学与信息学报(英文) ›› 2016, Vol. 4 ›› Issue (4) : 321-333.

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系统科学与信息学报(英文) ›› 2016, Vol. 4 ›› Issue (4) : 321-333. DOI: 10.21078/JSSI-2016-321-13

The Effect of Visual Merchandising, Sensational Seeking and Collectivism on Impulsive Buying Behavior

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The Effect of Visual Merchandising, Sensational Seeking and Collectivism on Impulsive Buying Behavior

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{{article.zuoZheCn_L}}. {{article.title_cn}}. {{journal.qiKanMingCheng_CN}}, 2016, 4(4): 321-333 https://doi.org/10.21078/JSSI-2016-321-13
{{article.zuoZheEn_L}}. {{article.title_en}}. {{journal.qiKanMingCheng_EN}}, 2016, 4(4): 321-333 https://doi.org/10.21078/JSSI-2016-321-13
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