The Effect of Visual Merchandising, Sensational Seeking and Collectivism on Impulsive Buying Behavior
Tariq JALEES, Syed Hasnain Alam KAZMI, Syed Imran ZAMAN
Journal of Systems Science and Information ›› 2016, Vol. 4 ›› Issue (4) : 321-333.
The Effect of Visual Merchandising, Sensational Seeking and Collectivism on Impulsive Buying Behavior
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