Variable name | Full-model Regression | AIC | BIC |
Cut-off term 1 / 2 | 1.789*** | 1.729*** | 1.789*** |
Cut-off term is 2 / 3 | 2.755*** | 2.694*** | 2.755*** |
Cut-off term is 3 / 4 | 3.304*** | 3.242*** | 3.304*** |
Cut-off term of 4 / 5 | 3.881*** | 3.819*** | 3.881*** |
Video type | 0.196** | 0.203** | 0.196** |
Log video duration | 0.191*** | 0.207*** | 0.191*** |
Video clarity | 0.087 | 0.087 | |
Log total view amount of videos posted by publisher | 0.139*** | 0.140*** | 0.139*** |
Forms of fraud | 0.412*** | 0.425*** | 0.412*** |
Video fidelity | 0.042 | 0.042 | |
Global test of the model | The | The | The |